The Scenario:
The Powerhouse Gym name and brand has been one of the top leaders in the fitness industry for over 40 years. With 300 licensees in 39 states, Powerhouse has continued to steadily gain global attention by expanding into 17 different countries worldwide. The first Powerhouse Gym still stands in its original location and celebrated its 40th anniversary in 2014.
Idea: Increase
Campaign: Business Development using Search Engine Marketing and Social Media Marketing.
Client: Powerhouse Gym India
Duration: 1 month